Bingo: card conditions, winning lines, and rewards

A Bingo campaign gives each creator a 3×3 or 4×4 card of measurable video goals. A creator wins by completing one full row, column, or either diagonal: three cells in a line on a 3×3 card or four on a 4×4 card. They do not have to complete the entire board.

Configure the card

Choose the grid size, set a condition for every cell, and configure the winner reward as cash, prizes, or both where offered. The conditions are evaluated from the creator's qualifying campaign videos; they are not manual checkboxes for arbitrary creative tasks.

The thresholds are inclusive: reaching exactly the target satisfies the condition. “Three videos with 1,000 views each” is different from “3,000 total views”; one video with 3,000 views only satisfies the latter.

The same qualifying video can help satisfy several cells. There is no rule that each square consumes a different video unless the condition itself requires several videos.

Card setup and validation

A 3×3 card has nine configured cells; a 4×4 card has sixteen. Every cell needs a supported condition and its required values—an empty cell is not a free square. Click a cell to edit its condition and thresholds, and review the whole card after changing grid size.

For an “X videos each above Y” condition, X is the number of separate videos and must be at least one; Y is the per-video metric threshold and cannot be negative. A single-threshold condition also needs a non-negative value. The editor rejects missing conditions/values rather than silently completing them.

Bingo conditions are GMV, views, likes, and posting-frequency conditions. Describing a cell as “use this hook” in campaign copy does not create automatic visual or creative review of the content.

How many rewards can a creator win?

A winning line makes the creator eligible for the configured reward once for the campaign period. Completing a second or third line does not multiply the cash reward. Multiple creators can each complete their own board; this is not a single shared card with only one winner.

A winning line and a paid reward are separate states. Check payout status before telling a creator money was sent, and arrange physical-prize fulfillment with the brand.

Why a cell is incomplete

Check the exact condition and X/Y values first. Total and single-video conditions are different. Then verify eligible products, posting dates, the join-date option, disqualified videos, and whether TikTok metrics have arrived.

New content can take up to 48 hours to surface from TikTok. A manually added video may appear before its views, likes, and GMV populate. Views use TikTok Shop analytics, so the public TikTok counter alone does not prove a cell is complete.

Bingo is evaluated from qualifying videos; do not assume a LIVE session or carousel completes a video-based cell. For a streak or same-day dispute, provide the individual posting timestamps to support so the campaign's day grouping can be checked.

See Manual submissions and tracking and Campaign settings.