Reports & insights
Read the affiliate-CRM reports to understand what's driving GMV, content, and creator activity.
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The Reports page turns your shop's activity into insights — showing what's driving GMV, which content is performing, and how your creators are engaging over time.
What the reports cover
- GMV — how your GMV trends over time (video vs LIVE) and breaks down across affiliate demographics.
- Content — how creator videos and LIVEs are contributing.
- Creator activity — engagement, retention, and who your best affiliates are.
Using reports
- Open Reports in the affiliate CRM section of the sidebar.
- Filter by date range to compare periods.
- Use what you find to adjust your outreach, groups, and automations.
You can also ask Copilot for many of these numbers in plain English — for example, "What's my GMV this month?"
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