Managing lists

Lists are simple, manual collections of creators. Use them to gather creators from search, imports, or social intelligence, then act on the whole list at once.

What lists are for

• Collect creators you want to reach out to as a batch.
• Stage creators you've discovered before adding them to an automation.
• Keep campaign-specific groupings separate and organized.

Working with lists

• Create a list by uploading a CSV of handles or emails on the Lists page (or by merging existing lists) — give it a clear name.
• Add creators from AI Search ("Add to list"), Social Intelligence, or a CSV upload.
• Send a whole list into an outreach automation when you're ready.

Lists are manual collections. For dynamic segments that update automatically based on rules (like sample status or GMV), use Groups instead.