Discover trending brands & products

Social Intelligence lets you research the whole TikTok Shop landscape — competing brands, their products, and the creators promoting them — so you can act on what's already working.

What you can research

• Brands — competitors and their performance.
• Products — what's selling in your category.
• Creators — the creators driving other brands' sales.
• Top Hooks & Top Selling Points — the opening lines and product claims from top-performing videos, great fodder for your briefs.

Save competitors' creators to a list

• Find a brand or product that's performing.
• See the creators behind it and the hooks that work.
• Click Save List (the dialog is titled Save Creators) to copy those creators into a list — a Scale-plan feature — then launch outreach from that list. It copies creator handles into your CRM; it doesn't take the brand's data. (This action was formerly called "Steal.")

Social Intelligence has regional coverage — make sure you're viewing the market that matches your shop.