Why teams use it
Give every creator a path to their next post.
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Respond to the relationship.
Use conditions for replies, sample status, posts, GMV, and list or group membership to send creators down the right path.
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Give every step its own timing.
Add waits, wait for conditions, or run on a daily, weekly, or monthly schedule. Your follow-up cadence lives in the workflow.
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Build on a working structure.
Start from a template, fill in your products and messages, and adapt the branches to your program. Or build from a blank canvas.
How it works
From your creator list to a repeatable process.
STEP 01
Choose who enters.
Set creator matching rules or a recurring schedule. Use your lists and creator data to define the audience.
STEP 02
Map the next steps.
Connect messages, invites, waits, and conditions in the visual builder. Decide what happens on each branch.
STEP 03
Activate and monitor.
Complete your configuration, activate the workflow, and inspect activity at each step. Pause it when you need to make a change.
Deep dive
A follow-up process that knows what happened first.
Questions
About creator workflows.
How are workflows different from outreach automations?
Outreach automations help you run campaigns. Workflows let you connect multiple actions and add waits and branches, so the next action depends on what has happened with that creator.
Do I need to write code?
No. You configure triggers, actions, and conditions in a visual builder. Templates provide a starting structure; you supply the products, messages, and other details for your shop.
Which channels can a workflow use?
Workflow steps support DMs, target collaboration invites, combined invite-and-DM steps, and email. They can also add creators to lists and apply tags.
Does a template send messages as soon as I select it?
No. Templates leave shop-specific details and message copy for you to complete. Review and configure the workflow before activating it.
Are workflows available on every plan?
Workflows are available on the Scale plan. Check current pricing or book a demo so we can walk through the right setup for your creator volume.